WHO?
For startups from the cultural and creative industries.

WHAT?
A 10-day creativity lab and discovery of the American market (NYC + LA) organized by the Cultural Services of the French Embassy and Business France in conjunction with the Made in NY Media Center by IFP and 18Havas.ios.

WHEN?
From November 6 to November 15, 2017
.

GOALS
• Adapting your service/project to the American consumer
• Defining your Marketing Strategy for the American market
• Assessing with experts the techniques for expansion in the United States
• Meeting with possible partners and clients in NYC and LA
• Discovering American creative and cultural tendencies

WHY PARTICIPATE?
• Opportunity to present your project in front of the tech communities of NYC and LA
• Access to VCs and Business Angels
• Support of the Cultural Services and Business France in organizing personalized business meetings
• Meeting leaders from the cultural and creative industries sector and from the most innovative companies on the market
• Possibility to learn from mentors and prestigious experts
• An increased visibility amongst French and American media

«The Digital Lab proved to be a great experience for Wonda VR. The mentoring from top US specialist was enlightening and opened up solid business opportunities. I would definitely recommend the French-American Creative Lab to any startup willing to expand across the Atlantic! » – Wonda VR, 2016

«The French-American Digital Lab was a key moment in the development of our activity. The workshops, networking sessions, and meetings saved us a lot of time and helped us to understand the subtle differences between the French and American markets and the expectations of consumers, which are difficult to gauge from France. » Theater in Paris, 2015