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The Lab - Session 2: How to Distribute Immersive Artworks in a Museum?

Don't miss the second talk of "The Lab: Making Sense of Immersion in 2021", a new three part series of online meetups gathering key professionals from the XR and museum industries for game-changing conversations, on December 1st at 10am ET!

This second session will welcome experts who will share their experience and analysis on how to distribute immersive artworks in a museum?


  • Mike Jones, Senior Producer, Marshmallow Laser Feast (United Kingdom)
  • Myriam Achard, Director of public relations and communications, Centre Phi and DHC/ART Fondation for contemporary art (Montréal, Canada)
  • Hannah Bellicha, Digital project manager, Institut français (Paris) - Catalogue “VR Immersive Experience"

Moderated by Darragh Dandurand, a creative director, exhibition curator and independent journalist. 

Register for free on Eventbrite

The next and last session of The Lab will be held on December 7th. You can learn more and register here.

As part of our study on funding and distributing immersive works, FR//XR, this lab is organized by We Are Museums, along with the Cultural Services of the French Embassy in the US, Museum ConnectionsPixii FestivalKaleidoscope and Fabbula.