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Le Créative Lab North America Brings French Startups to New York and Montreal

Returning for its fourth edition in 2018, Le Créative Lab North America will bring eight innovative French startups to New York City and Montreal, from November 6th to 13th. Le Créative Lab is a program designed to give French startups working in the cultural, entertainment, creative, leisure, and travel industries a comprehensive overview of the North American market. It is co-produced by the Cultural Services of the French Embassy and Business France and supported by the FACE Foundation and the Cultural Services of the French Consulate in Québec.

Home to over 9,000 startups and 1,000 cultural institutions, New York City is the premier city for tech innovation and entrepreneurship. It is also the second largest startup ecosystem in the world, and a world leader in many other industries, including finance, marketing, media, art, and fashion. The startups selected by Le Créative Lab will witness firsthand the city’s quickly-growing tech ecosystem and enjoy an introduction to its fast-paced, competitive market.

Montreal, an international leader in digital art and creativity, is also a growing hub for artificial intelligence. Industry leaders have flocked to the city in recent years, especially those in the fields of virtual and augmented reality, visual effects, interactive documentary, and participative installations. Giants like Facebook, Google, and Microsoft have all leapt to add to this burgeoning center of AI research. Together, New York City and Montréal are the perfect locations for the 2018 edition of Le Créative Lab North America.

This year, the French startups selected to participate in the program focus on the fields of education, VR/AR, cultural mediation, blockchain, and photography, among many others: 

  • Kiupe is an education video game studio that produces games for math, music, and language in collaboration with teachers and cognitive researchers.
  • Danae HI (Laffy Maffei) is an ArtTech/FinTech based on the tokenization of digital artworks, sales of custom-made editions, and royalties for token holders.
  • Lunii/My Fabulous Storyteller is a fun and interactive storyteller with amazing original content that allows children to create their own adventures.
  • Minsight by Opuscope is a multi-platform and fully-integrated 3D CMS that enables anyone to easily create and distribute VR/AR/MR experiences.
  • Monalitag® by Editag is an IoT all-in-one solution for security, conservation, monitoring, supervision, and storage traceability and transportation or works of art.
  • My Appy Tours designs experiences and serious games for children on behalf of companies in the culture, leisure, travel, and retail industries. 
  • Wipplay is a digital social network specializing in photography (with over 50,000 photos) that allows its clients many ways to explore and exhibit art.
  • Drumistic is the one and only contact connected solution that enables you to turn any ordinary surface into a realistic-sounding drum kit.

A program of the Cultural Services of the French Embassy and Business France, the 2018 edition of Le Créative Lab will benefit from a network of institutions and major French and North American incubators, namely Créatis and FAR (Paris), Made in NY Media Center by IFP (NYC), and MTLab, la French tech, and Hub Montréal (Montréal, Canada).